Places and spaces come and go, but the relationships and memories created at the table endure. At Pick and Crush, hospitality isn’t just a business—it’s our passion. We know what it takes to make a party unforgettable, whether it’s an intimate wine tasting, a lavish fundraiser, or a themed celebration. We bring energy, expertise, and creativity to every gathering.

What We Do
Wine & Spirits Curation: Custom wine flights, rare bottle selections, and expert pairings for any occasion.
Event Planning: From venue selection to theme development, we handle every detail so you can enjoy the moment.
Culinary Collaboration: Partnerships with top chefs and food artisans to design menus that delight and surprise.
Education & Experiences: Interactive tastings, classes, and “Meet the Winemaker” events for enthusiasts and novices alike.
Fundraisers & Community Events: Proven success in raising funds and awareness for local and national organizations.
Staff Training: Wine service and food & wine pairing for restaurant servers.
Private Parties: From blind tastings to intimate dinners, we’ll elevate your experience.

Pick and Crush is Northern Arizona’s premier wine and food party management consultancy. Founded by seasoned sommelier and hospitality expert Michael Muratore, our team brings together decades of experience in wine, spirits, culinary arts, and event management. Our network of friends, chefs, and sommeliers has been collaborating for years, forging relationships that elevate every event we touch.

Visit our Services Menu or Contact Us for more information.

Your home for Flagstaff’s original blind wine tasting group,

The Dead Winemaker’s Club.

Serving industry professionals in Northern Arizona since 2017.

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